FOR WRITERS WHO KNOWS THE WORLD NEEDS THEIR BOOK
Book deals aren’t about luck, celebrity, or connections. They’re about great books, pitched by smart writers who learned how the industry works.
I just signed my second traditional book deal and sold the audio rights to my debut novel. - Julie Hoag
After pitching for a year, Kathy's program helped me course correct. I landed my agent and a two-book deal. - Beth Pugh
I just signed with a west coast agent for my screenplay and novel. Kathy paved the path for me. - Patricia Crawford
It’s a sentence that’s equally flattering and maddening.
Flattering because it shows your writing is interesting and worthwhile.
Maddening because it sounds so simple.
It’s said as casually as “you should turn right here.” Or, “you should order the chicken.”
But there’s no book deal waitress standing at the ready to deliver your order. Instead, the path to bookstore shelves might feel like the publishing equivalent of a trek up Mt. Everest. A long, nearly impossible road, fraught with ego and confidence-bruising crevasses.
Mostly, it’s maddening, because it’s something you already know.
You know you have a book in you. But, it’s still not out there.
You know others are getting it done, and they’re not nearly as talented as you. (You know the books I’m talking about.)
And you know you’re burning daylight.
You know that if you’re going to do it; you need to act now. Because if you don’t, someone else might beat you to it. Someone who wasn’t playing small. Someone who simply stepped up, did the work, and got it done.
The truth is, debut authors get book deals every single day.
Those writers with the brand new deals know something that you might not. They know how the industry works. They know who to talk to. And, they know exactly what to say to prove that their book is all that, and a bag o’ book deals.
And that... Is something you can learn.
With my one-stop, industry endorsed blueprint to book deal success, I guide you, step-by-step through the exact formula that my students and I have used to land agents and book deals.
Found Your Perfect Agent(s)
Yes, plural. You’ll have a deep bench of dream agents (so you don’t stop just before it happens for you)
Identified Your Unique Hook
Every book needs one - most writers are too close to the work to see it.
Planned Your Pitch Strategy
Exactly who you’ll pitch and in what order (to increase your chances of success)
Crafted A Bankable Book Blurb
The critical piece that decides if agents even see your pages
And You'll Have Skills You’ll Use for the Rest of Your Career
Landing your agent and your book deal is just the beginning. You’ll use the skills you’re learning here to work with your agent to pitch and sell every other book you write. (Psst - you'll sell some of your future with just a pitch.)
There’s loads of free advice online, but much of it is outdated and incorrect. Kathy cuts through it all and shows you exactly how to get noticed. I've used the knowledge I gained at every step in the publishing process and I'm eternally grateful.
- Canter With a Killer, Crooked Lane Books, 2022
If I hadn't gotten involved in everything you offer, I know wouldn't have my book deal!
Snake Eyes: Murder in a Southern Town (Prometheus, 2022)
Agent: Linda Konner (Linda Konner Literary Agency)
Kathy cuts to the heart of problem and her advice is backed by a wealth of info. I landed a kick-a$$ agent after sending only seven queries. Not bad!
The Bernicia Chronicles
(Head of Zeus, 2018-2023)
There’s no doubt Kathy's the reason I’m published. She’s knowledgeable, approachable, transparent, and a true friend to writers without compare. I owe her a great deal.
The Blackstone Ritual (Literary Wanderlust, 2020)
When new writers get rejections, they often play the blame game.
They blame the industry, believing…
One of the most damaging myths in publishing. I work with agents every day. Every one of them is on the hunt for the next, hot, debut author. (every. single. one.)
Sure, it's true you can get a book deal if your name is Kardashian. Also true, you can get a book deal if got the goods on paper. (aka, you've written a good book.)
You *can* self publish. Anyone can. (Check the gah-zillion books with no sales on Amazon.) What's important is that you know you don't *have* to self publish.
Or worse - they start to doubt their abilities, their writing, and their hopes of realizing their dream of landing an agent and getting a book deal.
So, they walk away without knowing how close they came, and they self-publish or even worse, pay a vanity press to publish for them. (sigh)
But when you learn how the industry works and master the skills involved….
When Kathy promises to help writers learn vital publication skills they’ll use throughout their writing career, she delivers. She was crucial to my success in signing with an agent, landing a book deal, and establishing a career as a fiction author.
I truly don’t think I’d be where I am without Kathy, her training, and her team.
- Born an Islander (Acorn Press, 2023)
MODULE 1: Your Home In The Industry
Here’s where learning from someone who’s worked with thousands of writers pays off - I know what that many writers forget (or didn’t realize they needed to know) before the start. The kind of stuff that’s immediately apparent to the agent, and that ends the game before you even get started.
Module 1: You're Discovering:
=> Identifying where your book belongs in the bookstore (psst: without this knowledge you can’t successfully pitch)
=> Why suggesting readers of multiple genres will love your book can get you into trouble.
=> Why using Amazon as a genre guide is not a good idea (and where to look instead)
=> What “comp” titles are, where to find them, and how they’re used by the industry to determine your possible deal size (you’ll need these for your pitch)
=> How to avoid scams, vanity presses, and fake agents
=> How your (critically important) word count can make or break your chances (some agents won’t even read the pages if you get this wrong)
MODULE 2: Your Perfect Agent
There are hundreds, if not thousands, of agents looking for books right now. But not every agent will be right for you. Your agent’s knowledge, connections, and negotiating skill can make all the difference in your success. Choosing the right agent is one of the most important decisions you’ll make.
You don’t want just any agent; you want the best agent - for you, your book, and your future writing career.
Module 2: You're Discovering
=> Five easy ways to find the agent looking for books like yours right now (you want a deep bench to pull from so you don’t stop too soon)
=> Exactly when to start pitching (too soon and you tank your chances) and how many agents you should have on your target list before you start (so you don’t stop too soon)
=> The Santa Claus strategy that ranks agents based on who will be the best fit for you (and do the best job for your book)
=> The Agent Understudy Method that shows you which order to pitch agents to increase your chances (psst: please don’t pitch your dream agents first)
=> How to turn one offer of representation into many (so you can choose the best agent partner)
Extra Bonus: Being the pro that you are, you’ll have a deep bench of agents researched before you send your first query out. (Very important - you’re learning why, and how many, in this module.) This spreadsheet keeps it all organized and at your fingertips. It even alerts you when you to follow-up with an agent, or take them off your list.
MODULE 3: Your Irresistible Pitch
Where the rubber meets the book deal-paved road. The hard truth is that good agents (the kind you want) might screen over 20,000 pitches each year. You read that right. They can spot the writers who are ready in mere seconds.
The good news for you is that I’ve spent the last half decade working directly with some of the top agents in the country. I’ve facilitated hundreds of live pitches. And I can tell you exactly what most agents want in each section of a query. I can also tell you what kills it for them, every time.
It’s all outlined in Module 3 where you’re learning the five sections of every successful query, with both fiction and nonfiction examples.
Module 3: You're Discovering
=> How to hook an agent before you even talk about your book (yup, use this tactic to start your query and you query screams “professional”)
=> The 15-second rule, and how breaking it could cost you the deal
=> How to write the kind of blurb (fiction or nonfiction) that leads to requests for more (psst: that’s your query’s sole purpose)
=> 7 common mistakes that make you look unprepared (read: not ready to pitch)
=> How to avoid plot dumps and find the key selling features of your book (Psst: your plot is not what sells your book. Really.)
=> Exactly what metadata every agent needs to know about your book to decide if they want to learn more (and where it goes in the query)
=> The magic phrase if you’re pitching a series (and what not to say)
=> What personal info you can include, and what to leave out (including detail about previously published books)
=> How to write the perfect bio (even if you have no writing cred)
=> How to format your query like the pro that you are (most agents say less than 25% of queries are formatted in a way that …
EXTRA BONUS: Along with examples of every section of the query (for both fiction and nonfiction) you’re getting our Successful Query Database. These are queries shared by my students, shared by literary agents (for my students), and from writers you may know - who all want to ensure every writer has the same chances they had.
MODULE 4: Book Proposals That Seal the Deal
If you write nonfiction, then you know - you need a book proposal. This book business plan is the key to the book deal. This module walks you through the five key sections of every successful proposal with step-by-step instructions for getting it done.
Extra Bonus: You’re learning how to write a fiction proposal Though not common, more and more agents are asking for basic proposal information, even from their novelists. So in this module there’s a track just for the fiction writers.
Module 4: You’re Discovering
=> The #1 metric publishers will use to calculate the size of your advance check. (And, how to write a book proposal that gets the biggest advance check possible.)
=> You’ll learn a common advertising technique that will help you define your audience. (Psst - this is a biggie for publishers.)
=> How to get endorsements before the book has been published. (And, how getting them can help you close the deal.)
=> For NONFICTION: You’ll learn the two words you must keep out of your proposal to ensure the agents and publishers are taking you seriously. (Yup, it’s two simple words.)
=> For FICTION: You’ll learn the real goal of the longer form synopsis and how to write one. (And, the three ways it differs from what you’ll write in your query.)
=> For NONFICTION: You’ll learn the two words you must keep out of your proposal to ensure the agents and publishers are taking you seriously. (Yup, it’s two simple words.)
=> For FICTION: You’ll learn the five elements needed in your synopsis to prove you have a strong story and whether to include the ending.
=> For NONFICTION: You’ll learn which sample chapters to include in your proposal. (Hint: It’s not always the first chapter.) Plus the three things your sample chapters must accomplish to be successful.
=> Which section of the proposal agents & publishers read first - no matter what order you put the sections in. (Most agents tell me they flip to this section, every time.)
EXTRA BONUS: Downloadable proposal template so you don't have to worry about formatting. Just grab and go.
After years of pondering the possibility, I decided it was time to share my story. Although the entertainment industry is something I know very well, the publishing game is an entirely different matter, and I didn’t want to make mistakes with something so precious. Then, miraculously, Kathy Ver Eecke entered my life.
I quickly discovered she’s someone who knows her way around the publishing industry. Her advice was priceless. I signed with one of the top agents in the country and landed a brilliant editor who shared my vision to a tee. None of this would have happened without Kathy's very generous input. This girl knows what she’s doing.
In case you need a little extra gentle nudge to believe in yourself and your dream, we’ve got you covered. There’s no risk. If you go through the training, use the checklists and cheat sheet, see the examples, attend live coaching calls, and you still don’t feel totally better prepared to find, pitch, and land an agent than when you started - we’ll give you your money back.
Simply reach out to your support team within 14-days of purchase and let them know. It’s that easy and that risk free.
Learning how it’s done is one thing - seeing it done is another. That’s why you’re getting gobs of real-world examples, cheat sheets, and templates. Examples of book hooks, blurbs, bios, Bonding Opens (you’ll learn about these critical goodies in Module 1)… of everything. Almost 200 examples of queries and query elements to get you started. Including these very specific glimpses showing you how writers, just like you, got it done.
Book Hook Hacks
There are many kinds of hooks when it comes to your pitch. The most common one refers to what makes your book unique. That’s important. But just as important is starting the blurb section of your query in a way that makes the agent want to keep reading. (You know - you hook ‘em, then reel them in.) You’re learning exactly how to do that in Module 2 along with examples of different ways you can get this done. This amazing download builds on that with an additional 30 examples, from all genres.
You’re learning how to save (precious) word count in this excruciatingly short document with a screenwriting hack that leaves agents nodding “I get it” while they read. (You 100% want that reaction.) We call it a Sticky Mashup, and it’s a combination of a popular screenwriting technique and ninja marketing tactic. You're getting 10 possible formulas for using this game-changing tool, along with 101 real-world examples to help you determine which is perfect for your book.
Successful Query Database
Successful queries from my writers, that agents have passed along to me, and that popular writers have been kind enough to allow my students to learn from. All shared to help get your creative juices flowing.
Query & Book Deal Templates
No need to waste time worrying about formatting, fonts, spacing. You’re getting fully formatted grab-n-go templates for both fiction and nonfiction queries and proposals. Literary agent Nathan Bransford said less than 25% of queries he receives are formatted properly. It’s a small detail, but you don’t want the agents distracted for even a nanosecond when they’re reading your query.
Agent List Cheat Sheets
You’re getting multiple methods of finding the perfect agent for your exact book. But, it’s also good to know who’s getting it done in your genre. So, you’re getting a list of the top 10 agents for each genre, based on the number of deals closed in the prior 12 months. These lists are updated monthly and include quick links to all the pertinent details to save you time.
I'm a successful self-published author, and was ready to go the traditional route. But, I was thoroughly rejected by both agents and publishers. One event told me my idea would never get a book deal.
I almost went back to self publishing when I heard Kathy say that most people write a mediocre pitch or proposal, then give up thinking there's no hope. That was me to a tee.
Kathy explained that you need to understand how the industry works, and how to talk to agents. I figured I had nothing to lose. I signed up, went through all the modules and did everything Kathy suggested.
I'm thrilled to say I signed with a great agent and got my first traditional book deal.
None of this would have happened without Kathy. I owe a huge debt of gratitude to her.
If you want a traditional book deal, no matter the genre - this course will lead you step by step. It was a total game changer for me and I can't recommend it highly enough.
New England Soups (Countryman Press, 2022)
Agent: Man SinSheimer, Shinsheimer Literary
Never get left behind. No matter how detailed a course is, inevitably questions come up. We’re here for you.
Join me, and other motivated, on their path to published writers as we knock down every stumbling block that gets in your way. In these rapid-fire Q&A sessions, you’re bringing every doubt, every bit of confusion, every question. (There’s a lot of misinformation on the interwebz, no?) And we’ll get ‘em answered. Live.
Can’t make the call? No worries - as a new client, you can send your questions in advance and watch the replay. You’ve got guaranteed answers.
PLUS: Use our video search function to access the entire call archive and find answers on your schedule. Just type in your question, and Path to Published will tee up every video where that topic has been discussed.
As a new client, you have access to *two* monthly VIP Coaching calls.
I don’t think I’d be a published author without Kathy. There are so many things a writer needs to know to get a book deal. Kathy demystifying one of the industry’s toughest hurdles: getting the attention of literary agents. It’s not in the least bit intuitive. But there’s a science and an art to it, and Kathy helps writers channel our storytelling and persuasive skills to get over that often daunting, even demoralizing hurdle. Then, she generously piles on other essential goodies we need to get the deal.
I can’t count how many times I’ve thanked the universe for connecting me to Kathy.
Stone Motel, Memoir of a Cajun Boy (University Press of Mississippi, 2020)
Nervous about pitching live? We get it. Pitching face-to-face, whether on Zoom or in person, can be an overwhelming stress factory. But utilizing the tools you learn in Module 1 combined with this one simple tactic will make your pitch shine above all the others the agents hear that day.
In this bonus training, you’re learning how to ensure agents immediately recognize you’re the writer they want pages from. Guaranteed to help you cut through the agents’ slush pile.
It’s clear that Kathy's doing an excellent job prepping us for live pitches that gets results. In addition to two partial requests, I got my first ever full request from agents I met with last week. One agent told me to use the same wording for my query as I used in my live pitch because it was “spot on.”
- DAWN DAVIS BERSON
I received five requests for my full manuscript from my lives pitches.
This is a shout-out to Kathy. Because of you all, the query I've been struggling with for way too long got love from four agents during live pitches.
You’re here because you want to write, not research. But building an agent list, verifying your genre, researching comp titles (you’ll learn about this critical piece of your pitch), and everything else involved in the pitch process, involves leg work. Lots of it.
So along with the current list of top agents, you’re also getting access to the GBD101 research bot. We call her Delores, and she’s ready and waiting to do the heavy lifting for you.
You see, when it comes to A.I., it’s all about how you ask the questions. So, we’ve created the perfect prompt recipes, and walk you step-by-step through how to use them, so you can make the most of today’s technology. (Perfect even for the biggest technophobes among us.)
Kathy took the complicated process and made it easy for me to understand and to execute. My book deal wouldn't have happened without her and this course. I’m so thrilled, so excited and so grateful.
The Silhouette Solution: Using What You Have to Get the Look You Want (Clarkson Potter)
Agent: Cassie Hanjian (DeFiore & Co)
I built a career helping businesses around the globe launch and market their products. I've been quoted everywhere from the Wall Street Journal to Fast Company on branding, marketing, and selling.
Now, I spend my days helping writers, just like you, get book deals. Pitching a book is no different than pitching a product. You just need to know the secrets of how to position it for sale.
Join me and learn how to go from dreaming of the bestseller list, to saying "I got a book deal."
I found my champion! Deep gratitude to Kathy and her team for the advice, support, and for providing a space for people like me to learn. Your program is gold.
Agent: alice Martell (The Martell Agency)
Of course you need a great book. But the query letter is your ticket in, and Kathy’s system got me there. My agent said it was the best query she’d read in a long time.
agent: Tess Callero (Europa Content)
Kathy's recipe for success works. Anyone seeking an agent, publication, or simply wanting to be a part of a talented writing collective, should join Kathy and her programs.
agent: Michelle Jackson (Olswanger Literary)
It’s never too early to do the work that sells your book. Many of my writers now craft their pitch material before starting any new manuscript. In fact, after you’ve sold your first book, you and your agent may sell subsequent books on a pitch and synopsis alone.
The skills you’re learning in this training will help you in your entire writing career. It's time to get started on your path.
What if I’ve self published already?
First, congrats on that accomplishment. As far as the traditional publishing world is concerned, that book is already published - therefore not a good fit for them. There are a few exceptions to this: if the book is selling huge volume (tens of thousands of copies), is a confirmed bestseller, or is critically acclaimed (prestigious awards). If one of those cases is true for your book, you might be able to find representation. In those cases, a traditional publisher can help expand sales and distribution beyond the great work the writer has already done - it’s a win - win.
If that’s not the case, then most agents (and publishers) would pass on that back, but could be interested in whatever you’re writing next. Remember, writers write. So when you get on the call with your potential agent, they’re gonna ask what else you’re working on.
Is this course right if I write [insert your genre here]?
Yes. The course has all the info needed, even if you write [insert your genre here].
Here’s the deal, the pitch is the pitch. Doesn’t matter if you’re pitching a memoir, a picture book or the next zombie apocalypse survival guide.
Some sections vary slightly between fiction and nonfiction. So, you’re getting different videos for those sections.
Other than that… the pitch is the pitch. We’ve got you and [insert your genre] covered.
And remember, you also get the Top 10 Agent guides by genre. So when it comes to [insert genre here], you’re covered there too.
Is this for me if I live in [insert your country here]?
Yes. Agents adore [insert your country]. Actually, I have no idea what agents think about your country specifically. 😘
What I do know is that agents adore good books. They adore writers who write good books. They don’t give a hoot where that writer lives.
So yes, the course works equally well even if you live in [insert your country].
Does the course talk about agents in [insert your country]?
Nope. Well… yes, of course - but really, no. What I mean is we don’t differentiate by where the agent lives - and neither should you. You should not be pitching agents based on geography. Unless your book will only be distributed in one geographic area, you should pitch the best agent for your book - not the agent that lives closest to you.
In most cases, those agents will be in the US. They'll oversea the sales of your book globally, including sometimes working with partner agents in other countries to secure those right.
But the bottom line is that agents don’t care where you live, you shouldn’t care where they work. You want the best agent for your book. This training shows you how to find them, regardless of where you live.
What if my book isn’t done? Is it too early to start the program?
Not even a teeny tiny bit. It’s never too early to get educated on the business. ‘Cuz let’s be real, publishing is a business.
Your book may be a work of creative genius. (I’m sure it is) But the publishers will need to make money on it. (I’m sure they will) So understanding what that means, and how that works, is a pretty critical piece of your dream’s puzzle.
Starting to put the pieces together early is a good thing.
Think of it like finding all the flat edge pieces of the puzzle first, so you can build out the frame. Then you can keep working on the inside (pretty picture part) as you go.
And remember, you get lifetime access to the course. So it’ll be there when you’re ready.
That includes any updates that may be made to the course.
Will you write my query for me?
No. The course gives you everything you need to write the type of query that agents love.
And BTW, YOU can write the kind of query that agents love.
You. Can. Do. It.
No one knows your book better than you. No one understands what makes your book great, better than you.
Once you understand how to showcase that information, you’ll be unstoppable.
Again I say: You. Can. Do. It.
I’d thought writing the book was the hard part, but after sending out query letters and pitching agents at conferences, I felt like I was playing a high-stakes game with secret rules — and losing. I was even beginning to doubt my writing chops, until I luckily stumbled upon Kathy and her programs. Her clear-eyed guidance and industry connections were true game-changers. I’ve now signed with an agent who truly “gets” me — and I wouldn’t dream of entering the query trenches again without in my corner.
EVERY EFFORT HAS BEEN MADE TO ACCURATELY REPRESENT OUR PRODUCTS AND THEIR POTENTIAL. EVEN THOUGH THIS INDUSTRY ANNOUNCES BOOK DEALS AND NEW REPRESENTATION BY AGENT, THERE IS NO GUARANTEE THAT YOU WILL YOU EXPERIENCE THAT USING THE TECHNIQUES AND IDEAS IN THESE MATERIALS. EXAMPLES IN THESE MATERIALS ARE NOT TO BE INTERPRETED AS A PROMISE OR GUARANTEE OF EARNINGS OR SUCCESS. EARNING POTENTIAL IS ENTIRELY DEPENDENT ON THE PERSON USING OUR PRODUCTS, IDEAS, AND TECHNIQUES. WE DO NOT PURPORT ANY OF OUR PRODUCTS TO BE A “GET RICH SCHEME.”
ANY CLAIMS MADE OF ACTUAL EARNINGS OR EXAMPLES OF ACTUAL RESULTS CAN BE VERIFIED UPON REQUEST. YOUR LEVEL OF SUCCESS IN ATTAINING THE RESULTS CLAIMED IN OUR MATERIALS DEPENDS ON THE TIME YOU DEVOTE TO OUR PROGRAMS, IDEAS, AND TECHNIQUES MENTIONED, YOUR KNOWLEDGE, AND VARIOUS SKILLS. SINCE THESE FACTORS DIFFER ACCORDING TO THE INDIVIDUAL, WE CANNOT GUARANTEE YOUR SUCCESS OR INCOME LEVEL, NOR ARE WE RESPONSIBLE FOR ANY OF YOUR ACTIONS.
MATERIALS IN OUR PRODUCTS AND ON OUR WEBSITE MAY CONTAIN INFORMATION THAT INCLUDES, OR IS BASED UPON, FORWARD-LOOKING STATEMENTS WITHIN THE MEANING OF THE SECURITIES LITIGATION REFORM ACT OF 1995. FORWARD-LOOKING STATEMENTS GIVE OUR EXPECTATIONS OR FORECASTS OF FUTURE EVENTS. YOU CAN IDENTIFY THESE STATEMENTS BY THE FACT THAT THEY DO NOT RELATE STRICTLY TO HISTORICAL OR CURRENT FACTS. THEY USE WORDS SUCH AS “ANTICIPATE,” “ESTIMATE,” “EXPECT,” “PROJECT,” “INTEND,” “PLAN,” “BELIEVE,” AND OTHER WORDS AND TERMS OF SIMILAR MEANING IN CONNECTION WITH A DESCRIPTION OF POTENTIAL EARNINGS OR FINANCIAL PERFORMANCE.
ANY AND ALL FORWARD-LOOKING STATEMENTS HERE, OR ON ANY OF OUR SALES MATERIALS, ARE INTENDED TO EXPRESS OUR OPINION OF EARNINGS POTENTIAL. MANY FACTORS ARE IMPORTANT IN DETERMINING YOUR ACTUAL RESULTS AND NO GUARANTEES ARE MADE THAT YOU WILL ACHIEVE RESULTS SIMILAR TO OURS OR THE TESTIMONIALS OF OUR CUSTOMERS. IN FACT, NO GUARANTEES ARE MADE THAT YOU WILL ACHIEVE ANY RESULTS FROM THE IDEAS AND TECHNIQUES IN OUR MATERIAL.